Start making Human Powered™ connections.
We help launch the revenue initiatives you desperately need to achieve the revenue growth you desperately hope for.
Let's Talk Human to Human
Follow our step-by-step growth framework.
Energize your growth, culture, and valuation.
Full service. Month-to-month. No contracts.
Buyers want brands they connect with.
If your revenue isn't growing, it's because you aren't giving buyers what they really want.
Companies that fail to connect with buyers tend to be:
Self-Serving
❯Most companies create marketing, ads, and sales pitches that are self-serving and superficial. (People don’t want to be sold, they want to buy in.)
Uninspired
❯Most companies create a boring, generic brand that fails to captivate or inspire people. (Buyers align with people, values, and lifestyles, not logos and overused stock photos.)
Out of Touch
❯Most companies completely ignore the most impactful mediums for communication – video and audio. Instead, they pump out marketing and sales collateral that nobody cares about. (Buyers prefer video and audio over everything else. Period.)
Disengaged
❯Most companies are slow to adopt new platforms and fumble around trying to launch new initiatives – like podcasts, YouTube channels, and short form video. (Buyers prefer brands that engage with them on the platforms they love and use most.)
Lazy
❯Most companies severely neglect their website, marketing, and sales strategies, and yet still expect magic to happen on the lowest possible effort and investment. (Buyers expect on-demand access to all the information they need to understand and evaluate your products.)
If your sales and marketing don't produce authentic, human powered connections… why even bother?
Launch the initiatives you desperately need
- Brand Messaging, Design, & Customer Experience
- Product Messaging & Strategy
- Buyer Persona Messaging & Strategy
- Offer Messaging & Strategy
- Website Strategy & Optimization
- Marketing Strategy & Optimization
- Digital Ad Strategy & Optimization
- Sales Strategy & Optimization
Human Powered helps brands build a sustainable revenue engine – methodically and purposefully, so that you don't waste time on business initiatives that fail to produce results.
The Human Powered™ Business Growth Framework
Create Human Powered Assets
- Brand
- Products
- Personas
- Offers
Launch Human Powered Initiatives
- Websites
- Marketing
- Digital Ads
- Sales
On the platforms people love and use the most
- Launch a highly engaging Website that lights up screens with energy.
- Launch an industry-leading Short Form Video strategy – TikTok, Instagram.
- Launch Inspirational Social Media feeds – Linkedin, Facebook, X.
- Launch a successful YouTube channel.
- Launch a value packed Podcast.
- Launch business Text (SMS) communications.
- Launch an AI-ready Search Engine (SEO) strategy – Google, Bing.
- Launch a multi-layer Ad Optimization strategy – search + social.
- And yes… even launch an Email List people want to be on.
- Tik Tok
- YouTube
- Podcasts
- Text/SMS
- SEO
Buyers choose brands that engage with them on their favorite platforms.
Human Powered helps brands launch new initiatives quickly
and professionally. Without fumbling around or figuring it out on your own.
It can take in-house marketing teams years to get new initiatives launched and optimized. In business today, that’s just too slow. Smart business leaders prefer the shortest path to successful results. Your buyers are already engaging with brands on TikTok, Instagram, YouTube, podcasts, and by text message. If these are the platforms people love to use… why don’t you already have platform-specific engagement strategies baked out and launched?
With support from certified experts using the top tools and frameworks
Only Human Powered is focused on developing professionals whose primary concern is the connection between a brand and a buyer.
Technical skills are important, but they are meaningless unless they are guided by a strong culture and strategy.
Human Powered culture and strategy focuses on buyers. How to make deep human powered connections. How to create alignment around shared passions or principles. How to communicate with impact. How to navigate rising and falling trends and stay relevant on the platforms they love. How to anticipate what will drive them forward in the buyer’s journey and provide them with exactly what they need every step of the way.
Great leaders need a great team to help them reach their goals. Just imagine what you will accomplish for your business when you partner with Human Powered.
So that you get the results you desperately hope for
- Brand Awareness
- Lead Gen
- Lead Nurture
- Lead Qualification
- Sales Conversion
- Retention and Growth
Specific results require a specific strategy.
“Let’s do more social media videos” is not a specific strategy that will lead to specific results.
Each different type of result – awareness, demand, lead generation, nurture, qualification, conversion, loyalty – requires strategic planning and precise execution. But most businesses don’t plan for specific results. They just copy what they see others doing in sales and marketing and hope that good things will happen. We create Customer Experience Plans as part of our proprietary Human Powered Growth Framework to ensure we get the results you desperately hope for. Our philosophy is that if you plan for success, then you can expect (not hope for) successful results.
And successfully transform your business (not just your brand).
A Human Powered brand can have a profound impact on:
- Revenue Growth
- Culture
- Business Valuation
- Leadership
The transformational power of an electric brand.
The work you put into building a Human Powered brand will have an incredible impact on your business – revenue, culture, valuation, and leadership.
When you follow the Human Powered Growth Framework, every touchpoint from a website visit to a sales meeting has meaning, purpose, and makes an impact. More people will see and remember your brand. More people will hear and share your stories. More people will experience and talk about your kindness. More people will understand and appreciate your value. More people will engage with and choose to buy from your business. More people will make a deep connection with your brand.
Each of these changes will have a profound impact on your revenue, culture, leadership, and business valuation. Together, they will add up to one heck of a transformation.