Get started with our signature plan – The Human Powered™ Growth Framework
Most business leaders never create a documented growth plan or framework for their business. Growth can be engineered and optimized by aligning your revenue initiatives around a growth framework.
Let's Talk Human to HumanHow does The Human Powered™ Growth Framework work?
Revenue growth isn’t about luck, it’s about aligning your brand, your team, your assets, and your initiatives with the things your customers need and want. We help you do this in 3 simple steps. Step 1 is a one-time project, while steps 2 and 3 form a no-commitment, cyclical process that helps us ensure everything we do for you is part of a strategic, revenue-generating plan.
Align Your Brand
We guide you through a Human Powered Brand Sprint™ to align your brand and internal teams with your customers’ needs, desires, and identities.
Align Your Strategy
We meet monthly to continue developing and refining strategies, analyzing performance data, and planning for implementation into the business.
Execute With Precision
We offer full-service agency support to help you create assets and launch initiatives that connect with buyers and energize your business growth.
The Human Powered™ Brand Sprint energizes your brand and your business.
In the “Align Your Brand” portion of the Human Powered Growth Framework, we will help you align your brand with what your customers want.
This step involves four sessions over two weeks where we’ll sit down and combine brand messaging concepts introduced by Donald Miller with the customer experience concepts introduced by Will Guidara in the book “Unreasonable Hospitality.”
Transform your brand in 4 sessions
The Brand Sprint process kicks off with a reality check of how well your brand is currently positioned to connect with your buyers. We will schedule a 1-on-1 video call and complete an onboarding survey to identify where you see strengths and weaknesses in the way your brand is presented to the market. We will then guide you through an intake of your current brand assets so that our team can complete a thorough review. Your completed reality check will include a Human Powered brand connection score, an executive summary of findings, a presentation with notes and visual markup of your brand assets, and a report with suggested actions and priorities.
Every business needs a compelling story to tell in the marketplace. Good messaging will attract the full attention of buyers by connecting on both an emotional “right brain” level and on a logical “left brain” level. Your brand messaging should be incredibly clear, pop with energy, and get prospects excited. We will use the StoryBrand Messaging Framework to help you create powerful messaging that aligns your employees and makes stronger connections with buyers.
People remember how you make them feel. One of the most important things you can do for your business is to exceed expectations and give your buyers a memorable experience each time they interact with your brand. We will help you document each of your buyer’s journey touch points and then design human powered experiences that will create the “Wow!” moments people will remember. Our customer experience strategy is inspired the best-selling book “Unreasonable Hospitality” by Will Guidara.
This video was produced by Big Think and has been shared from their YouTube channel.
Your brand must also establish an inspirational visual identity. The visual design of every asset that represents your brand is extremely important. Everything a buyer sees that has your brand attached to it will either add to or take away from the perceived quality of your products or services. Think about that! The appearance of your website, social media content, emails, ads, and sales collateral directly influences what people think about your products or services. We will help you elevate the perception of your products and services so that your brand stands at the top.
Monthly strategy and coaching to apply Human Powered™ principles to your products, personas, and offers.
Human Powered™ Strategy Retainer
$595/ monthMonthly coaching to develop a human powered brand (messaging guides, customer experience plans, and design & inspiration guides) and improve the performance of revenue initiatives (website, marketing, digital ads, sales).
- Create and track quarterly progress plan
- 2 hours monthly meeting time
- 1 hour research and support
- Additional executive coaching and strategy billed at $285/hour
- Additional research and support billed at $185/hour
Human Powered™ Analytics Retainer
$595/ monthMonthly performance reporting for revenue initiatives (website, marketing, digital ads, sales). See the performance data from all your platforms in a single dashboard with customizable visualizations that give you better insights.
- Looker Studio or Hubspot analytics dashboard
- 1 hour monthly meeting time
- 1 hour analytics review and dashboard customization
- 1 hour research and support
- Additional dashboard customization and support billed at $185/hour after 3 hours.
Human Powered™ Strategy + Analytics Retainer
$995/ monthMonthly coaching to develop a human powered brand (messaging guides, customer experience plans, and design & inspiration guides) and improve the performance of revenue initiatives (website, marketing, digital ads, sales).
- Create and track quarterly progress plan
- Looker Studio or Hubspot analytics dashboard
- 2 hours monthly meeting time
- 1 hour analytics review and dashboard customization
- 1 hour research and support
- Additional executive coaching and strategy billed at $285/hour
- Additional analytics, research, and support billed at $185/hour
Turn your Human Powered™ strategies into assets, websites, marketing campaigns, ad campaigns, and sales initiatives.
Create Human Powered™ Assets
Brand
Products
Personas
Offers
Launch Human Powered™ Initiatives
Websites
Marketing
Digital Ads
Sales
With our dedicated, certified team of experts
Josh Davis
Messaging & Executive Strategy
Austin Guard
Project Management, Research, Analytics, & Video
Katrina Wood
Software Automation & Documentation
Jared Roberts
Web Design & Development
Sydney Waddle
Marketing Content & SEO
Jayna Dusel
Digital Ads & Paid Media Buying
Meghan Lindstrom
Marketing Content & Design
Our full-service agency team is a fantastic choice for short-term projects, monthly services, and on-demand support.
We’d love to hear about your goals and your challenges and discuss ways we can help.
Donald Miller (creator of StoryBrand) and J.J. Peterson (head of StoryBrand) agree.
Proof that it works
